Category: Social Media
One of the best (and easiest) ways to increase your brand’s reach and traffic is with Pinterest. Here’s how to get more followers on Pinterest (which means more opportunities to get your content seen!). Followers aren’t essential to do well on Pinterest, but they definitely help. In fact, once I …
If you haven't heard of Tailwind, it's a game-changing scheduling app for Pinterest. It's hands-down my favorite social media tool. It's basically a super-machine working tirelessly for your business in the background, so you can focus on higher priority tasks. In this post, I'm not only going to show you …
Instagram stories are powerful for engaging your audience and building trust. In this post, I’m sharing 11 Instagram story ideas for business to inspire you! If you haven’t heard, Instagram stories are extremely popular. They’re also great for showcasing your brand identity and connecting with followers. They encourage users to …
In May of 2017, I started a boutique online bookstore. Honestly, I don’t even remember the exact moment that inspired me to do it, but I was set on making it work. I got a business license, a PO box, built up an inventory, and figured out my pricing. I …
Sure, Pinterest is a haven for pretty things. Who doesn’t love photos of adorable kittens in teacups? But did you know you can use Pinterest SEO (search engine optimization) to increase your reach on Pinterest? Under its glossy sheen, Pinterest is a robust informational superhighway. Imagine metal cogs whirring and …
Want to grow your business on Instagram? Here’s everything you need to know about how to do an Instagram giveaway (and make it successful)! Instagram giveaways have been a really successful strategy for my own business, so I want to share some tips and tricks I’ve found. Let’s start with …
As a small business, one of the most powerful steps you can take to increase brand exposure is to set up a Pinterest business account and optimize your profile. I’ll admit: when I first started using Pinterest for my business, I wasn’t too thrilled to get the initial setup done. …
Have you heard how important it is to increase your Instagram engagement rate? It’s the most important factor Instagram uses to determine who will see your content. When I first started my small business (SilverFire Books) and chose to focus on Instagram as my main source of marketing, I had …
