Category: Digital Marketing
Pinterest introduced some major changes in 2020, and the algorithm is shifting in a BIG way. Established business owners and bloggers whose plan was to skate along without putting much effort into Pinterest might not be happy! Because even if you’ve been on Pinterest a while and have old pins …
When it comes to Instagram posts, attractive visuals get more engagement. And more engagement means faster growth. It’s that simple. One of the BIGGEST reasons my first business (SilverFire Books) is successful: I finally figured out how to take photos that attract an audience on Instagram. I’m not talking about crazy-complicated flatlays …
You might have noticed the number of views on your Instagram stories have dropped. Don’t worry, it’s happened to all of us! If you’ve noticed your Instagram story views are down: you aren’t the only one. And you might be shocked to hear this, but it’s actually a good thing! Earlier this …
Did you know you can kindly ask Google to crawl your website? It’s actually much simpler than you might think (and much faster than just waiting around for it to happen!). As an online business owner, organic search can be an incredible way to get in front of potential customers. …
Anyone who’s built an online business knows that creating an online presence is a must. You’ve got to carve out your little corner of the Internet in order to grow. So how exactly do you do that? Well, it’s different for everyone. It depends on your business and your goals. …
I’m not one to jump on the bandwagon for every trend. But when it comes to social media (especially Instagram!), trending topics and hashtags are an online business’s best friend. And there’s no easier trend to predict than upcoming seasons. With each season comes its own holidays, traditions, and changes. …
Do you have an opt-in freebie set up to grow your email list on autopilot? Today, I’m sharing a huge disconnect I’ve seen in the online business world. As both an online shop owner and blogger, I’m lucky to get a dual perspective when it comes to online business. And …
When it comes to building your own business, usually something's gotta give: either you pour your time into it, or you pour your money into it. Of course, if you can strike a balance between the two (as in, more of a trickle than a pour), it's the best of …
Website traffic can feel so dang elusive. You may already know that Pinterest is huge for driving traffic, but you may not know exactly how to make it work for you. Why do some people seem to get all the traffic, and others are stuck with zilch? It’s like in Charlie and …
Website traffic can sometimes feel out of reach, especially when you’re new to the online world. I get how frustrating it can be when you know you have killer content and awesome products, but you can’t seem to get in front of the right people. That’s where having a traffic …
