Category: Digital Marketing
Anyone who’s built an online business knows that creating an online presence is a must. You’ve got to carve out your little corner of the Internet in order to grow. So how exactly do you do that? Well, it’s different for everyone. It depends on your business and your goals. …
I’m not one to jump on the bandwagon for every trend. But when it comes to social media (especially Instagram!), trending topics and hashtags are an online business’s best friend. And there’s no easier trend to predict than upcoming seasons. With each season comes its own holidays, traditions, and changes. …
Do you have an opt-in freebie set up to grow your email list on autopilot? Today, I’m sharing a huge disconnect I’ve seen in the online business world. As both an online shop owner and blogger, I’m lucky to get a dual perspective when it comes to online business. And …
When it comes to building your own business, usually something's gotta give: either you pour your time into it, or you pour your money into it. Of course, if you can strike a balance between the two (as in, more of a trickle than a pour), it's the best of …
Website traffic can feel so dang elusive. You may already know that Pinterest is huge for driving traffic, but you may not know exactly how to make it work for you. Why do some people seem to get all the traffic, and others are stuck with zilch? It’s like in Charlie and …
Website traffic can sometimes feel out of reach, especially when you’re new to the online world. I get how frustrating it can be when you know you have killer content and awesome products, but you can’t seem to get in front of the right people. That’s where having a traffic …
Did you know you can use hashtags on Pinterest now? In late 2017, Pinterest confirmed that users can use hashtags on their platform to label pins. The feature works a lot like hashtags on Instagram, but you use them a little differently. For example, you wouldn’t use slang or meme …
Media exposure can transform your business. Even if you have a small audience, you can get your brand and products seen by tons of people. Increased exposure can mean more subscribers, traffic, and sales. Sounds pretty sweet, right? Luckily, it isn’t as hard as it sounds! Here are 5 simple …
One of the best (and easiest) ways to increase your brand’s reach and traffic from Pinterest is to get more followers. The more followers you have, the more people will see your pins and click over to your website. That may seem obvious to you, but many people consider follower …
As a small business, partnering with social media influencers can expose you to large audiences (and bring in more traffic and sales). In fact, it’s one of the best strategies I’ve used to grow my own online shop. Having a mini-tribe of influencers gushing over your brand and products sounds …
