Category: Digital Marketing
Real talk: SEO isn't the sexiest topic for creative entrepreneurs. Even I avoided it at first. And I'm a tech nerd! But it's one of the best ways to get a constant stream of traffic to your website, without having to share on social media over and over again.
In May of 2017, I started a boutique online bookstore. Honestly, I don’t even remember the exact moment that inspired me to do it, but I was set on making it work. I got a business license, a PO box, built up an inventory, and figured out my pricing. I …
Ah, Pinterest. Sure, it’s a haven for pretty things. Who doesn’t love photos of adorable kittens in teacups? But did you know you can use Pinterest SEO (search engine optimization) to increase your reach on Pinterest? Under its glossy sheen, Pinterest is a robust informational superhighway. Imagine metal cogs whirring …
Are you thinking about running an Instagram giveaway to promote your brand and grow your reach? Here’s what you need to know to make sure you get the most out of it. Let’s start with the first question you’re probably thinking: Why should I run a giveaway on Instagram? Instagram …
As a small business, one of the most powerful steps you can take to increase brand exposure is to optimize your Pinterest profile. I’ll admit: when I first started using Pinterest for my business, I wasn’t too thrilled to get the initial setup done. I wanted to dive into the …
Partnering with social media influencers (also known as brand representatives) on Instagram was the best decision I ever made for my small business. Let me rewind a bit. When I first started using Instagram for my online shop (SilverFire Books), any measly amount of growth I had was slow. To …
Want to know the secret to driving traffic to your Etsy shop or website? This strategy is the BEST way to increase website traffic and grow your creative business.
