Category: Digital Marketing
Pinterest introduced some major changes in 2020, and the algorithm is shifting in a BIG way. Established business owners and bloggers whose plan was to skate along without putting much effort into Pinterest might not be happy! Because even if you’ve been on Pinterest a while and have old pins …
Real talk: SEO isn't the sexiest topic for creative entrepreneurs. Even I avoided it at first. And I'm a tech nerd! But it's one of the best ways to get a constant stream of traffic to your website, without having to share on social media over and over again.
When it comes to Instagram posts, attractive visuals get more engagement. And more engagement means faster growth. It’s that simple. One of the BIGGEST reasons my first business (SilverFire Books) is successful: I finally figured out how to take photos that attract an audience on Instagram. I’m not talking about crazy-complicated flatlays …
Did you know you can kindly ask Google to crawl your website? It’s actually much simpler than you might think (and much faster than just waiting around for it to happen!). As an online business owner, organic search can be an incredible way to get in front of potential customers. …
Anyone who’s built an online business knows that creating an online presence is a must. You’ve got to carve out your little corner of the Internet in order to grow. So how exactly do you do that? Well, it’s different for everyone. It depends on your business and your goals. …
When it comes to building your own business, usually something's gotta give: either you pour your time into it, or you pour your money into it. Of course, if you can strike a balance between the two (as in, more of a trickle than a pour), it's the best of …
Website traffic can feel so dang elusive. You may already know that Pinterest is huge for driving traffic, but you may not know exactly how to make it work for you. Why do some people seem to get all the traffic, and others are stuck with zilch? It’s like in Charlie and …
Website traffic can sometimes feel out of reach, especially when you’re new to the online world. (But there are simple ways to increase website traffic – I’ll get to those shortly!) I get how frustrating it can be when you know you have killer content and awesome products, but you …
Did you know you can use hashtags on Pinterest now? In late 2017, Pinterest confirmed that users can use hashtags on their platform to label pins. The feature works a lot like hashtags on Instagram, but you use them a little differently. For example, you wouldn’t use slang or meme …
One of the best (and easiest) ways to increase your brand’s reach and traffic is with Pinterest. Here’s how to get more followers on Pinterest (which means more opportunities to get your content seen!). Followers aren’t essential to do well on Pinterest, but they definitely help. In fact, once I …
