Here’s a truth bomb for you: repeat customers are essential for online business success. It’s easy to get caught up in the game of wanting more followers, more customers, and more eyeballs on your products. But in doing that, you’re blowing right past the best way to strengthen your business …
Did you know you can use hashtags on Pinterest now? In late 2017, Pinterest confirmed that users can use hashtags on their platform to label pins. The feature works a lot like hashtags on Instagram, but you use them a little differently. For example, you wouldn’t use slang or meme …
So, you’ve started an online business and you’re ready to make a logo. Or, maybe you’re re-branding and creating a fresh look with a new logo. Either way, you’ve come to the right place! I’ve created a few logos during my years in business, so I’ve streamlined a process that …
Social proof is one of the main reasons why my online shop is successful. If you’ve ever looked up a restaurant’s rating on Yelp, searched through product reviews on Amazon, or asked a friend for a book recommendation, you’ve used social proof as a way to find or validate your …
When I tell people I’m an online business owner and that I work from home full-time, I’m often greeted with one of two responses. The first is a blank or doubtful stare. And I understand why: before I discovered the world of online business, I had no idea what it …
As entrepreneurs, we crave inspiration from others who have come before us. We want to know the stories behind how others have built and grown their dream businesses. Podcasts are perfect for this. So today, I’m sharing some of the best podcasts for entrepreneurs and business owners, to get those …
One of the best (and easiest) ways to increase your brand’s reach and traffic is with Pinterest. Here’s how to get more followers on Pinterest (which means more opportunities to get your content seen!). Followers aren’t essential to do well on Pinterest, but they definitely help. In fact, once I …
Some days, we just need a jolt of creative inspiration. Whether you’re an artist, maker, designer, writer, and/or blogger, there will inevitably be days where your creativity tank is running on empty. So I put together a list of the best books on creativity! Books are a perfect medium to …
If you haven't heard of Tailwind, it's a game-changing scheduling app for Pinterest. It's hands-down my favorite social media tool. It's basically a super-machine working tirelessly for your business in the background, so you can focus on higher priority tasks. In this post, I'm not only going to show you …
So you've decided to open an online shop and sell products. Or, at least you're thinking about it. Great! Now, how do you decide which selling platform is best? I'll break down the pros and cons of 8 major marketplaces (plus what I use), so you can decide which platform …